The Impact of Big Data and IoT on Service and Network Management

Virtually all communication devices today contain a wealth of information about their status, location, usage, and performance. Until recently, this information has gone largely un-harvested and un-leveraged, even though it can offer extraordinary business benefits to the companies that manufacture, support and service those products, especially in terms of customer relationships. Maintaining active, open, scalable and secure channels with the device to collect feedback embedded management statistics and observes the overall device behavior in the field is perhaps the most critical value of smart services. They greatly benefit both network suppliers and customers. Network suppliers utilize the collected information to drive their go-to-market strategy that includes new and enhanced products, features, and services. Companies often uses the acquired data to drive the so-called Pareto Principle by targeting the top 20% set of enhancements first that are needed by 80% of the customers.

Cisco Smart Services utilize automation, intelligence-based embedded management agents and intellectual capitals to provide a proactive, predictive and preemptive service experience addressing the operations and health of the network. They turn manufacturers and others value chain intelligence of every connected device into inelegance to derive new businesses. Smart Services bends the traditional linear value chain into a "feedback loop" though which the heartbeats of manufactured objects will continually flow back though the complex business systems that create, distribute, and service those products. Adaptors of smart services are creating extraordinary performances and parries to competition underscoring the strategic impact of intelligent device networking on after slates and service management. In this talk, the presenters will discuss the impact of Big Data, Analytics, Internet of Things, Machine-to-Machine, mobility and cloud computing on network and service management. They'll and then describes several practical problem areas for today's networks.

Ammar Rayes is a Distinguished Engineer / Technology Director at Cisco Systems. He has been at the core of developing network and service management solutions for over 15 years. Dr. Rayes has authored / co-authored over a hundred papers and patents on advances in telecommunications-related technologies, including a book on Network Modeling and Simulation and one on ATM switching and network design. He is the President of the newly form Intentional Society of Service Innovation Professional www.isssip.org, an Associate Editor of ACM "Transactions on Internet Technology", Editor-in-Chief for of "Advances of Internet of Things" Journal. Dr. Rayes received his BS and MS Degrees in Electrical Engineering from the University of Illinois at Urbana in 1986 and 1988, respectively and his Ph.D. degree in Electrical Engineering from Washington University in St. Louis, Missouri, in 1994 where he received the Outstanding Graduate Student Award in Telecommunications.

Sunil Kripalani is Vice President, Cisco Services Technology Group, responsible for the strategic direction and development of Services software technologies enabling our services offers. He joined Cisco Services in 2004 after successfully designing and operating carrier grade networks, data centers and operating support systems as a senior executive and co-founder in start-up and Fortune 500 firms, including Sprint. He and his wife and two children live in Naperville (near Chicago), Il.